I plan, build and optimize campaigns that are focused on real conversion goals - not clicks.
As a Google Ads Freelancer, I help companies turn their advertising budget into real growth - with measurable results, clear communication and a strategy that fits your goals.
We stop expensive clicks without measurable success and consistently focus your advertising budget on profitable conversions through margin-based management.
No more incomprehensible agency reports and AI black boxes. You get crystal-clear dashboards and retain full control over your campaigns at all times.
Because faulty tracking makes your campaigns blind, we set up a clean setup so that you can finally base your decisions on reliable facts.
E-commerce, Leads, B2B, B2C. From Shopping and Search to Performance Max.
Smart Bidding, Performance Max, AI Chat Ads. Being an early adopter pays off.
GTM, server-side tracking, clean data foundation. Set it up right the first time.
Keyword strategy based on real conversion data. SEO and Ads working as a system.
Generative Engine Optimization. Visibility in ChatGPT, Perplexity & Google AI.
AI agents for repetitive processes. Scaling without extra effort.
Merchant Center, title optimization, feed audits. Products that get shown.
GA4, Looker Studio, remarketing lists, audience analysis. Data that drives decisions.
No glossy marketing. Just numbers that speak for themselves.
industry: e-commerce scaling
The initial situation: The store was running solidly, but had hit an invisible ceiling. Growth was stagnating as campaigns were mainly tapping into existing demand instead of tapping into new target groups.
The strategy: Building a long-term partnership with a focus on 2026/2027. We trimmed the existing search campaigns for profitability and combined Performance Max with an aggressive demand gen strategy to generate targeted demand from new users.
The result: A stable ROAS of >900 % with simultaneous growth in new customer share of +60 %.
Industry: Machine sensors (B2B)
The initial situation: The company wanted to enter the competitive US market. The challenge: Click prices (CPCs) of 18 to 24 USD in the industry niche threatened to immediately burn up the budget for lead generation.
The strategy: Away from broad keywords, towards pointed, highly qualified search intentions. Building a multi-stage funnel with precise tracking and landing pages that exactly match US B2B expectations.
The result: The US revenue share rose from 0% to 11%. Despite the extremely high click prices, we were able to push the cost-per-lead to below USD 94.
Industry: Real estate agents in Stuttgart
Initial situation: The estate agent was well known in the direct network - but hardly present digitally. Almost all inquiries came from referrals. No controllability, no predictability, strong seasonal fluctuations.
Strategy: Two separate campaigns - one for direct search queries with high purchase intent, one for building awareness via display and YouTube in the target area. Remarketing as a link between the two. Specific landing page for sellers with trust signals and concrete key figures.
Result: Incoming inquiries via the website increased by 190%. The cost-per-lead was EUR 68 - compared to an industry average of EUR 110 to 180. 34 new sales mandates in 12 months, the proportion of plannable inquiries rose from 15% to 58%.
No rigid agency structures, no changing contacts. When we work together, you have direct access to someone who understands your business. Let's have a brief initial meeting to clarify which levers offer the greatest growth potential for your company.
+49 15569 144420